Conference 2025 insights
Insights from the ABC Conference 2025
Our 2025 conference brought together industry experts and speakers with a wide range of experiences to share ideas about the future of indoor climbing.
We’ll be gathering together insights from some of the sessions on this page, exclusively for ABC members.
Can Climbing Walls Make Money?
Insights from Jeremy Wilson’s Keynote at the ABC Conference
At the 2025 ABC Conference, amidst the energising panels and exciting new ideas, there was also a key question facing our industry: can climbing walls still make money? To tackle this head-on, we brought in Jeremy Wilson, Founder and CEO of The Lakeland Climbing Centre, to deliver a keynote on this very topic. His candid, pragmatic, and ultimately optimistic talk resonated with so many of our members wondering if they were the only ones feeling the pinch. Now we can share the key themes from his talk with you.
